As the world’s leading diamond company for more than a century, the De Beers name is synonymous with diamonds. Since 1888, we’ve been connecting people around the world with one of the earth’s natural treasures, helping to create countless memorable moments.
With geographically diverse world-class mining assets, we have the largest diamond resource and reserve position in the world, as well as a value-adding global distribution network and iconic brands that resonate with people from all walks of life.
Working with such an emotive, sensitive and valuable natural resource creates great responsibilities – to our shareholders, our partners, our customers and to the countries in which we operate, and people everywhere who treasure their diamonds. That’s why living up to the promise of diamonds is core to our business model and guides everything we do.